This according to the Montreal Gazette:
The Cirque du Soleil’s upcoming collaboration with Madonna for her first Super Bowl half-time show promises an exciting convergence of talents. Nobody will want to miss this event. Not Madonna fans, or Cirque fans or the usual sports fans, and TV ad junkies (only the very best commercials make the cut for Super Bowl).
But exactly what it will look or sound like is going to remain a closely held secret until the very last minute, according to Cirque executive producer and general manager of events and images, Jacques Méthé. He’s in charge of the Cirque side of the deal.
The idea for the collaboration came from Madonna’s management team, he explained, although the fact that Jamie King who just directed the Cirque’s Michael Jackson The Immortal World Tour will also be involved, does make it seem like it’s all in the Cirque family.
“Our role in this is to contribute ideas and components to the scenario,” he said. Although the Cirque will also be involved in practical aspects of staging, “It is our imagination that is solicited here,” he added.
Other than alluding to a “very short and energetic moment”, Méthé is mum about what’s being planned.
Read more of the original article here.
{ SOURCE: Montreal Gazette }