LAS VEGAS, Jan. 10, 2011 /PRNewswire/ — Tomorrow, MGM Resorts International (NYSE: MGM) will launch M life (www.mlife.com), a loyalty program that leverages the combined power of its resorts in Las Vegas, Mississippi and Detroit. Benefiting from an unmatched collection of amenities, members will enjoy one-of-a-kind experiences exclusive to MGM Resorts, insider privileges, personalized rewards and an aspirational tiered approach with escalating earning potential. M life is launching as a casino rewards club; later this year, it will expand into a full loyalty program recognizing guest spend on hotel stays, shopping, dining and more.
(Logo: http://photos.prnewswire.com/prnh/20100618/MGMINTLOGO)
Among many benefits, M life members can earn unique M life moments, including selecting The Fountains of Bellagio songs for a day, enjoying a cameo role in Cirque du Soleil’s Viva ELVIS at ARIA Resort & Casino, serving as a guest DJ at one of Vegas’ hottest clubs at MGM Grand, becoming a dolphin trainer for a day at The Mirage, cooking lessons with Bravo’s Top Chef Masters celebrity chef Rick Moonen at Mandalay Bay, receiving one-on-one dance lessons with world-famous Jabbawockeez at Monte Carlo, and much more.
Read more of the original press release here.
{ SOURCE: PRNewswire }
