Check Out These JOYÀ Visual Concepts

Check out these wonderful new JOYÀ visual concepts on Behance…

We executed an advertising proposal for JOYÀ, the resident Cirque du Soleil show in Riviera Maya, focusing on an overall concept involving the alchemy, the five senses of perception, and five teachers of the show. In addition to the challenge of including and highlighting the culinary experience that exists in the theater, we also had to create new graphics with inspiration and closeness with the other Cirque du Soleil shows, different from JOYA’s today.

I think they succeeded!

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ART DIRECTION: LUIS CASILLAS
3D MODELING: DANIEL ZUÑIGA
DESIGN / RETOUCHING: GUILLERMO FLORES
AGENCY: AHAUNIVERSO
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{ SOURCE: Behance.net | https://goo.gl/Ov5ULe }